The National Association of Colleges and Employers expect a %16 expansion in the number of college graduates they will hire next year. This is a christmas present waiting to happen for seniors. What is needed is for students to envision where they want to be, ideally with the help of a career counselor. Talking with an experienced career advisor can help analyze your talents, and suggest directions for you. I find myself doing this a lot at cocktail parties, and I find that few people have gotten much good advice.
A good starting place for young people and graduate students, when asked about their talents, is to refer to projects they completed as a student. Student projects allow for fresh and creative approaches to social problems, and allow you to select an area you’re personally interested in. It’s your student research that reveals what you care about. This should be your starting point for envisioning your career. Frankly, it’s big projects you’ve produced that your employer wants to see… It’s work that they can probably use as a competitive advantage.