Posted by: stefanbund | May 21, 2008

When talent defines your competitive advantage

The emergence of talent is the head of the looming power of India and China. (And the inequality, or non-employability of offshore talent that relegates them to more menial tasks). In the global sphere, talent is the differentiator for industrial producers; this is perhaps redundant. Talent also underlies the strategic advantages of start-ups, which create nimble environments for high-grade innovation. It stands to reason that talent also provides the lever for companies — so long as they attract human capital, they can translate it into market capital. Nothing in this statement defies tradition now, nor in previous eras. Simply put, people make the difference. Professor Jay Swaminathan helps me to make this point, and then take it up a notch; not only is competitive advantage created when talent is leveraged properly, but it is taken away, when it is enlisted to fight competitors. To this corporation, talent must be revealed in order to be tapped, and we must be dedicated to doing this on a world class level.


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